From match to meetup

Industry

Dating apps

Client

Inner Circle

Role

Innovation, UX & Interaction design

Collaborators

Dentsu Creative (Agency), Jose Sebastian (Design)

Inner Circle is a dating app that curates a community of singles with shared interests & lifestyles. Through in-person interviews & diary studies we discovered dating apps today are great at collecting matches, but not converting them into real life meetups.

Final design

Solution

We created a hidden wingman. instead of leaving users to dry after matching, we helped check in with to see if they were ready to take the step and go on a date. If both parties say yes we nudge them to schedule an activity by giving them suggested days and location recommendations based on their matching preferences.

Early exploratory designs & interactions

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Looking to start a project or you need consultation? Feel free to contact me.

William Hollowell

Karlstad, Sweden

Looking to start a project or you need consultation? Feel free to contact me.

William Hollowell

Karlstad, Sweden

Looking to start a project or you need consultation? Feel free to contact me.

William Hollowell

Karlstad, Sweden