The finest craftmanship

Industry

eCommerce

Client

Vacheron Constantin

Role

UX & Interaction Design

Collaborators

Dentsu Creative (Agenc), Joost Huver (Design)

Vacheron Constantin is one of the oldest watch manufacturers in the world with an uninterrupted watchmaking history since its foundation in 1755. A part of the trinity of exclusive swiss watchmakers. Their brand value of "Do better if possible, and that is always possible" was not fully reflected in their site, lacking eCommerce & a certain polish.

Showcasing the fine details in important moments

Solution

A new eCommerce platform designed to let the fine craftmanship of each piece shine through. Every design element & animation was carefully crafted to meet the exact requirements that are a tradition in swiss watchmaking while not taking fokus from the details that truly matter.