Will Hollowell

Freelance Product Designer & Facilitator

Available for work, Lets talk →

Product Design

I have been involved in several projects ranging in scope from vision work for products & organizations to production-ready designs & strategies. Taking a leading role in the process from research up until development and launch.


As an experienced facilitator within team development and creativity I have worked with both small and large organisations with everything from running UX & Creative workshops to developing team dynamics based on methods like SCRUM & IMGD.

Selected Work



Building strong communication between coaches and athletes in sports teams. From research to design & production made to meet the high demands of youth sports.

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Philips Male Grooming

Giving men the confidence to grow a beard through AR visualisations & interactive grooming guides throughout the growing experience.

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Expanding the Greenwheels product with new features for the future of car sharing through a design & usability revamp.

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Orieenteering Broadcasts

Running development workshops together with the international orienteering federation to indentify problem areas within their broadcasts and developing solutions.

Inner Circle brand

Inner Circle

Shifting the online dating experience from collecting matches to building features that make people get together in real life.

In production

Fabienne Chapot

Bringing life & storytelling into the online shopping experience, sharing the rich stories and inspirations behind each collection.

In production

Snelweg Sprookjes

Helped in the engineering of how the interactive & swappable story blocks work as well as supervising on the app UX.

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About me

A happy American/Norwegian hybrid that grew up in the scenic nature of Sweden. Curious about new countries and cultures I have been happy to be able to travel and live in many exciting places. In 2017 I found my way to Amsterdam to work for Achtung Isobar. This is how they described me.

"Being a Senior UX designer and Hyper Island alumni at heart, Will helps brands create more engaging digital products. He creates future visions for brands that want to take the next step within their products, bringing the wow factor to their product lineup while driving business value. Will regularly takes upon leading roles in running workshops and developing ideas. He previously worked on clients including Volkswagen and Philips."

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Current location

  • Karlstad Sweden


  • Val Di Fiemme Italy